Monkey 47 unveils 95% recycled glass bottle for its sloe gin
Monkey 47 is introducing a new bottle made of 95 per cent recycled glass for its Sloe Gin – its most sustainable glass bottle yet.
Working with specialist wild glass supplier ESTAL, the Monkey 47 Schwarzwald Sloe Gin bottle will be made with 95% recycled content, all of it post-consumer recycled glass (PCR) – giving the bottle a fresh-looking blue and green tint.
In addition, the bottle’s label is made using crushed citrus paper, 15 per cent citrus fruit leftovers and 40 per cent recycled fibres. The cork used is naturally harvested and CO2-absorbent, shrink wraps are made with a “plastic substitute” (PLA) made from fermented plant starch. All in all, the total recycled content of the new Sloe Gin bottle stands at 95 per cent compared to 18 per cent for its previous bottle.
“The evolution with this new bottle is part of a broader commitment to sustainability that goes beyond short-term trends, helping us contribute to a more sustainable future for generations to come,” says Gregory Chevillat, General Manager at Black Forest Distillers. “As many of you know, sustainability is a given at Monkey 47. It reflects our deep connection to the Black Forest, renowned for its pristine landscapes and biodiversity. By choosing materials that are renewable and responsibly sourced, our packaging aligns with our values of protecting the planet.”
Monkey 47’s commitment to the environment is woven into the fabric of the brand and its Black Forest home, from the sourcing of ingredients for its gins to the materials it uses in packaging. Monkey 47 Schwarzwald Sloe Gin, made from the leftovers of the distillate from its dry gin, was the natural choice for the new bottle – reinforcing the brand’s long-standing commitment to minimising waste and maximising the use of available resources. What’s more, it only uses FSC-certified paper for packaging, ensuring that the paper comes from responsibly managed forests that meet the highest environmental and social standards.